
There is a notable trend of European visionaries finding their musical apex amid the hustle and bustle of London. Where Eric Prydz invariably found his musical peak in the aforementioned home from home, Pryda Friends’ second home grown artist Fehrplay seems set to make the same distinct noise with label debut ‘Incognito’.
Leading with the same creative stamina as that of the labels more favoured melodic anthems, the Norwegian newcomer leads with quality over familiarity for his moment of clarity on the global spectrum. Diving erratically through layered leads and atmospheric surges, there is a tactful element of skill to the young producer that wholeheartedly justifies his inauguration to the same space on the airwaves as Sweden’s awoken club visionary turned heavy-set enthusiast of this newfound talent.
‘Incognito’ will be released June 25 on Pryda Friends.
Words by Dan Carter







Love P says:
Otroligt bra
A9 says:
Fantastisk!
OCB says:
sounds like Cirez D vs some awesome ambient shizza
heutZe says:
That breakdown is so weird, but still so good!
vinny says:
@heutZe i love the breakdown
Mick says:
awesome, Eric knows what he’s doing ! first Olander, then Ferhplay!
Lol says:
Shit, the bassline is so sick. The rhythmic – so simple yet so perfect.
Dejavoodoo says:
Agreed, love the bassline!
heutZe says:
@vinny: Don’t get me wrong. I love the breakdown! It’s just the transition to it that is a bit weird.
Andrei says:
This song is sick! I can’t wait for the release.